Direct Response Copywriter - (Remote, EST)

Remote, South Africa

Position Overview

We are looking for a Direct Response Copywriter who can turn marketing strategy into compelling words that drive action, generate leads, and help childcare businesses grow.

You will write conversion-focused copy across Meta and Google ads, landing pages, email and SMS campaigns, and video scripts. Your work will help childcare centers attract local families, generate inquiries, book tours, and increase enrollments.

This is not a role for someone who simply writes attractive copy. We need a performance-minded writer who understands buyer psychology, develops compelling hooks and offers, and knows how to turn customer insights into messaging that converts.

You will work closely with strategists, designers, videographers, and other marketing specialists to develop, test, and improve campaigns across multiple client accounts. If you take ownership, move quickly, enjoy experimenting with new ideas, and measure success by results rather than words alone, this could be the opportunity for you.

Compensation

Salary: Competitive and dependent on experience.

Benefits: A full benefits package is included.

Why You Should Work Here

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