Marketing Manager - Remote

Remote, South Africa

Job Summary:

We are seeking a dynamic and entrepreneurial Digital Marketing Manager to lead the digital marketing efforts and build out the marketing department. The ideal candidate will have experience with lead magnets, AI-driven marketing practices, graphic design, branding, and a passion for driving brand awareness and business growth. This is a full-time remote position.

Key Responsibilities:

Strategic Planning and Execution:

Develop and implement comprehensive digital marketing strategies aligned with business objectives.

Oversee the execution of marketing campaigns across various digital channels, including social media, email, SEO, SEM, and display advertising.

Team Leadership and Department Development:

Build, lead, and mentor a high-performing digital marketing team.

Establish departmental processes, workflows, and best practices to ensure efficiency and effectiveness.

Foster a collaborative and innovative team environment.

Lead Magnet Development:

Design and implement effective lead magnets to attract and convert prospects.

Analyze performance metrics to optimize lead generation strategies.

AI-Driven Marketing Practices:

Utilize AI tools and platforms to...