Mobile Growth Manager - CRM (Braze)
Phiture
Remote, Worldwide
Hi, we’re Phiture — the mobile growth consultancy working with the teams behind leading apps like Adobe, Headspace, and LEGO® 👋. We’re setting the standard for growth in the brave new digital world, and we need great people to join our global team!
WHAT TO EXPECT:
Join Phiture 's dynamic marketing team, where you'll dive into mobile app retention audits and CRM programs for a diverse clientele. Harness cutting-edge mobile analytics tools to decode user behavior, identify issues, and craft compelling campaigns. Lead detailed CRM experiments rooted in user psychology, transforming insights into dynamic lifecycle flows. Collaborate closely with clients on A/B testing and analysis , leveraging the Mobile Growth Stack to drive significant outcomes. Expect a vibrant role where your creativity and analytical skills will play a crucial part in our clients' success and Phiture 's continued innovation.
WHAT YOU’LL DO:
Implement and optimize marketing campaigns using Braze to focus on advanced segmentation and targeting strategies .
Personalize and customize campaign content dynamically using liquid logic within Braze based on user behavior and attributes.
Manage and enhance custom...
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