Paid Media Buyer

Remote, Worldwide

You'll own paid spend across Meta and Google for a book of aesthetics clinics. This is a role for someone who has stopped being impressed by cheap leads: we measure on booked, showed consultations and revenue, and we can see all the way down the funnel because we own the tracking.

You'll work alongside the creative team rather than briefing into a void — if the ad needs a different hook, you'll say so and it gets cut that week.

Responsibilities

Build, launch, and manage Meta and Google campaigns across multiple clinic accounts

Own budget pacing and reallocation against booked-consult cost, not lead cost

Write and test structured creative briefs with the video and design teams

Run a real testing cadence on audiences, offers, hooks, and landing pages

Diagnose the whole funnel: if bookings drop, work out whether it is the ad, the page, the offer, or the follow-up

Report clearly to clinic owners in plain language, monthly and on request

Requirements

3+ years buying Meta and Google at meaningful monthly spend

Experience with lead-gen funnels where the conversion happens on a phone call, not a checkout

Comfortable with tracking, attribution, and conversion APIs — you know...