Senior Performance Marketer – Adult RTB (Europe/Asia)
Careerxtra
Remote, Worldwide
We're looking for a hands-on User Acquisition / Performance Marketing Specialist to scale paid acquisition channels and double down on growth alongside the CMO. This fully remote role focuses on managing high-budget campaigns, testing new channels (Meta, TikTok, Snapchat, Native, ASA), and continuously optimizing creatives and landing page funnels to grow the user base from 30M to 100M.
Key Responsibilities
Campaign & Channel Ownership: Run, scale, and optimize high-velocity paid campaigns across major channels to lower CAC and raise ROAS/LTV.
Performance Analysis: Monitor daily KPIs using GA4, Voluum, and internal dashboards to guide media strategy and cohort analysis.
Creative & Funnel Optimization: Own creative briefings (hooks, angles, formats) and collaborate with content/product teams to test high-converting landing pages.
Partnership & Media Strategy: Negotiate deals with traffic sources, test new ad networks, and adapt to platform or algorithm changes.
Systems & Scaling: Build automation tools, playbooks, and testing pipelines to efficiently scale existing campaign budgets by 3x+.
Qualifications & Requirements
Experience: 4–10+ years in performance marketing/UA,...
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