SEO Specialist
inSegment
Remote, South Africa
We are looking for an experienced SEO Specialist to coordinate SEO efforts for our clients, including onsite and offsite optimization, keyword expansion research, and backlink research and outreach. We are looking for a cogent and insightful professional who is a great collaborator. The SEO Specialist works with a variety of teams٫ so great communication skills are a must. Current knowledge of SEO best practices and techniques is essential to this role.
Responsibilities
Perform keyword research in coordination with client business objectives to optimize existing content and uncover new opportunities
Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages
Provide recommendations and execute/manage strategies for content development in coordination with SEO goals – general and keyword specific
Develop and implement link building campaigns
Monitor and evaluate web analytics dashboards and reports in order to develop and recommend SEO strategies
Communication to team and management on project development, timelines, and results
Implement and administer search engine programs (XML sitemaps, shopping feeds, webmaster...
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