Social Media Lead
CXM
Remote, Worldwide
Reporting to: Chief Marketing Officer
Location: Fully Remote — European Time Zones
Employment: Full-time
About the Role
We are looking for a Social Media Lead to own and grow CXM ’s global social media presence across organic and paid channels. This is a hands-on, player-coach role combining strategy, execution, performance optimisation, community management, and team leadership.
You will play a key role in consolidating CXM ’s regional social presence, improving performance across markets, and building a consistent, engaging global brand presence.
Key Objectives
Consolidate all regional Facebook pages into a single global page within the first 90 days, with no loss of existing followers.
Deliver agreed ROAS targets across paid social campaigns by the end of Q4.
Drive quarter-on-quarter improvement in reach, engagement, follower growth, and CTR.
Establish a consistent monthly social media performance reporting and optimisation rhythm.
Launch a follower-exclusive content and promotions programme within the first six months.
Build scalable processes and, over time, support and lead local social media managers.
Key Responsibilities
Strategy & Planning
Develop and...
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